Position Integrity News


PI Wins Henry R. Kravis Award for Entrepreneurship from Claremont Graduate University

January 26, 2001


Claremont Graduate University student Robert Severino and his business partner, Jesse Lund, came up with the idea for their company, "Position Integrity," after a pilot friend died in a preventable aviation accident.  "We decided that we had in our midst the technology that could have prevented his death, by combining signals from GPS satellites, a detailed map of the earth's landmass and innovative extrapolation software," explained Severino.  In fact the first life-saving product co-produced by their third partner Kimberly Dubbs has been permanently honored in the Smithsonian National Aviation and Space Exploration Wall of Honor. "Position Integrity LLC now provides the aeronautical data, software applications, and web-enabled services to allow any pilot to navigate safely and legally anywhere on the globe."  The company "Position Integrity" (www.positionintegrity.com) provides data processing and software services. Severino, Lund and Dubbs hope their company will foster transportation safety technology that saves lives.


Their company was awarded first place at Claremont Graduate University's fourteenth annual Business Plan Competition. The competition, sponsored by the Venture Finance Institute at CGU and the Robert A. Day 4+1 Program at Claremont McKenna College, rewards the most innovative and practical business plans created by students or alumni from the The Claremont Colleges.


The award consists of a monetary prize used to assist in the startup costs of their business.  More importantly, the distinction of winning the award open doors. Kate Rogal, coordinator for the event, explained. "Basically, the monetary prize is nice, but the importance is in the recognition and networking opportunities presented."


CGU Alumnus Bart Rollert and his business partner, Alexis Cort, took second place with their business plan "The Manufacturing Exchange," a web-based platform enabling the trade of manufacturing capability. Third place went to "Manhattan Management," a specialized chronic disease management company created by CGU alumnus Allen Sugerman.


The entrepreneurship awards are made possible by a gift from former Drucker School of Business Management Board of Visitors member Henry R. Kravis, who created the Kravis Fund for Entrepreneurship.  The Drucker School offers graduate management education for managers from early career professionals through senior executives. The Venture Finance Institute serves as the entrepreneurial arm of the school.


The Peter F. Drucker Graduate School of Management offers an MBA program on a full or part-time basis, the executive MBA, the Masters of Arts in management, a non-degree certificate program, the Masters of Science in Advanced Management, and the Ph.D. in executive management.


Peter Drucker himself was there to congratulate Severino and Lund at the reception after the award competition.


For more information contact Robert A. Severino at Position Integrity or by email at:




Picture 1 (below): Jesse Lund (left) and Robert Severino (right) with competition judge Lucia Worthington, from Worthington Management.





Picture 2 (below): All judges from the event from left to right: Milton S. Hahn, Managing Director, Direct Stock Market; Gary Evans, Professor of Humanities/Social Science, Harvey Mudd College; Lucia Worthington, Worthington Management, William Barrington, Barrington & Associates, Jenny M. Sakhrani, CFO, Philosopher's` Stone Solutions; and J. Jeffrey Schnoor, Senior Vice President, Entrepreneurial Investment Corp.




Picture 3 (below): Lund, Severino and Bruce Lerner (right), primary author of the winning business plan, relaxing after the competition.





Picture 4 (below): CGU staff members from left to right: Richard L. Smith, Director, Venture Finance Institute; Kate Rogal, coordinator for the Kravis Award event; and Janet Smith, Director of the Robert A. Day 4+1 Program.





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